Monthly Archives: August 2013

Moneyball Style Marketing

In the book, Moneyball author Michael Lewis showed that there were a few statistics that answered key questions about an offensive player’s potential: On-base percentage: Can the batter get on base? Slugging percentage: Can the batter hit for power? In our game, there are three primary numbers we care about. Below I’ll refer to “content elements” which can translate to concepts, […]