Author Archives: atargroup

B to B Marketing _ The Facebook Way

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. If it were a country, it would be the third most-populous on earth, behind only China and India. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.” It’s now the […]

WELCOME ONE AND ALL

Welcome to the Atar Group’s Blog.  It is our distinct pleasure to share with you our most insightful views on the trends that are shaping our communications, marketing and new products that in turn will shape the way we live and work.  Read, contribute and enjoy!