One can only wonder in amazement at it all as over the last twenty years or so as we have exported millions upon millions of jobs of all sorts especially those middle income manufacturing jobs to lower price labor countries across the globe. The Obama administration in its fervor to offset the tide of low cost […]
In the world of online retailers where commodities rule, Loyalty Marketing is the difference between being a good or a great retailer. Loyalty marketing originated in Germany when price competition in certain markets were disallowed by government, retailers created the loyalty system with discounts, perks, gifts, and other rewards to retain their customers. Today loyalty […]
Cast Iron, an IBM company has entered into the virtual world of systems integration by connecting often disparate systems ranging from flat files to SQL databases to CRM powerhouses like Salesforce.com. In more recent memory Cast Iron, then a private company, was exactly that – a piece of hardware that allowed almost seamless integration between […]